NEW! Journalism and Communication in the Digital Age

2019-07-22T05:30:00Z2019-07-24T13:30:00Z


A tailor-made course addressing editorial and communication needs – including writing, conducting interviews and presenting information on traditional and digital platforms. We will also be taking a look at the guidelines that journalists require for social

Duration
3 Days

Course Content

• Basic Writing:

  • The five Ws: who, what, when, where and why
  • How to conduct an interview (preps/follow-up questions)
  • How to build a structure for the piece (establishing the hierarchy of information)
  • Headline/Intro writing
  • Thinking about the audience/reader (message)
  • Thinking about the use of language/words

• Understanding video/TV:

  • What makes a video report interesting?
  • How to make use of one’s voice (voice coaching/public speaking tips)
  • How to do stand-ups in front of a camera (on-camera behavior)

• Ethics/Fact-Checking:

  • A close look at what the era of fake news means for the industry
  • Providing accurate sources
  • Checking accuracy of photos/videos

• Social Media:

  • The transformation of the communications landscape
  • An understanding of why it’s important to use social media in journalism
  • How to engage with audience/readers
  • Filtering out fake news (linked to the previous segment of syllabus)
  • Utilizing social media for coverage. Example: using Facebook Live
  • Using social media to promote work/depicting an unbiased image on different online platforms

Outcome:
At the end of the course, participants will

  • gain an understanding of fundamental principles of journalism and reporting methods
  • be able to write better stories, using inviting intros and headlines
  • be able to improve their use of social media to promote their organization, activities, products and services

Target Group
Programme and communication staff working with NGOs, Civil Society, and Public Sector

Fee for the Course

Tuition Fee $ 210

SIGN UP NOW!
http://www.mstcdc.or.tz/application/application-form-journalism-and-communication-digital-age

Need more information? Email the course administrator humpreyn@mstcdc.or.tz

Learn more about our programs through http://www.mstcdc.or.tz/courses

Contact us
Email: mstcdc@mstcdc.or.tz
Tel: +255 27 2541044/6/8 or +255 754 651 715