Today, if someone wants more information about a company or non profit organization etc, they’re most likely to do their research online. Whether they’re specifically looking for your company/organization, or they just want to find any company/organization that offers the products or services that your company/organization offers, having an online presence will give you a competitive edge. Potential customers or partners will not put a lot of effort into finding you, and they should not have to. A simple Google search should provide them with all the information they seek.
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